Alumni Engagement for Liberal Arts Colleges: Building Long-Term Relationships

Today’s liberal arts colleges and universities face the increasingly difficult task of engaging young alumni. What strategies can they use to foster relationships with these important stakeholders and build a pipeline of future donors? This webinar will present alumni engagement best practices based on Campbell & Company research. We’ll introduce a maturity model that institutions can use to score their alumni engagement efforts and walk through a series of strategies used by best-in-class programs. Attendees will finish this how-to session with the tools to improve their own alumni engagement activities.

Caitlin Bristow, Consultant, Campbell & Company
Damien Berliet, Associate Consultant, Campbell & Company


Recorded 08/09/2018
Recorded 08/09/2018 Select the "View On-Demand Recording" button to begin playback.