Stewardship and Radical Transparency
Recorded On: 07/29/2016
In the U.S., repeat donor retention is at 64 percent whereas first-time donor retention is at 23 percent. Donor stewardship that encourages repeat giving is critical for an advancement operations’ success. This webinar discusses radical transparency as a stewardship tool, encouraging the idea of showing donors things you might not automatically divulge and being open with your advancement strategies.