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  • Measuring Alumni Volunteerism

    Recorded On: 06/21/2017

    Alumni relations struggles with how to create concrete metrics for measuring alumni engagement and demonstrating success both with engagement and fundraising. This presentation provides one method by which clear metrics can be assigned to alumni engagement using volunteer activities and how to utilize that data to set and exceed goals.

    Alumni relations struggles with how to create concrete metrics for measuring alumni engagement and demonstrating success both with engagement and fundraising.  This presentation provides one method by which clear metrics can be assigned to alumni engagement using volunteer activities and how to utilize that data to set and exceed goals.

    Carrie Collins
    Chief Advancement Officer

  • Transformation: Using Your Strategic Plan Rollout as a Stake in the Ground for Your Brand

    Embedded within your strategic plan is information that should spark enthusiasm and excitement among your campus community, alumni, donors and friends. Your rollout event should reflect that excitement. Discover how a strategic plan rollout can become a brand experience that energizes your audiences.

    Embedded within your strategic plan is information that should spark enthusiasm and excitement among your campus community, alumni, donors and friends. Your rollout event should reflect that excitement. Discover how a strategic plan rollout can become a brand experience that energizes your audiences.

    Jaime Hunt
    Chief Communications Officer and Director of Public and Media Relations
    Winston-Salem State University

  • Engaging the Millennial Generation in Fundraising

    Recorded On: 06/05/2017

    As the largest living and working generation, millennials have changed how we define effective engagement and communication. Many for-profit companies have adapted and capitalized on the $30 trillion generational wealth transfer that is underway, but non-profits have yet to effectively meet millennials changing needs. Join us to learn nine techniques you can employ today to better engage millennials in your fundraising efforts.

    As the largest living and working generation, millennials have changed how we define effective engagement and communication. Many for-profit companies have adapted and capitalized on the $30 trillion generational wealth transfer that is underway, but non-profits have yet to effectively meet millennials changing needs. Join us to learn nine techniques you can employ today to better engage millennials in your fundraising efforts.

    Matt Romkey
    Director of Development
    University of Florida

  • Modern Tactics for Annual Giving: Using Digital to Maximize Results

    Recorded On: 06/02/2017

    Annual Giving programs can be slow to adapt to new trends. But if you want to stay in front of your alumni base, you can’t afford to live in the past. This presentation will show you how to blend your traditional marketing efforts with a rich media suite using video, social media advertising, online ambassador programs, and more.

    Annual Giving programs can be slow to adapt to new trends. But if you want to stay in front of your alumni base, you can’t afford to live in the past. This presentation will show you how to blend your traditional marketing efforts with a rich media suite using video, social media advertising, online ambassador programs, and more.

    Phil DiMartino
    Associate Director of Annual Giving
    Boston University

    Stephanie McBride
    Director of Annual Giving
    Boston University

  • Washington Update

    Recorded On: 04/10/2017

    It's been a busy first few weeks for the new Administration and Congress. Get an update on the status of tax reform and other legislative issues affecting educational advancement. The latest developments on proposals related charitable deduction and endowments are covered.

    It's been a busy first few weeks for the new Administration and Congress. Get an update  on the status of tax reform and other legislative issues affecting educational advancement. The latest developments on proposals related charitable deduction and endowments are covered. 

  • A Conversation with Artificial Intelligence Expert, Jerry Kaplan

    Recorded On: 03/27/2017

    An Introduction to Data Quality and Why It’s Important to You

    An Introduction to Data Quality and Why It’s Important to You

    • Overview—Why Data Quality?
    • The Basics
      • Defining Business Processes
      • Data Dictionaries
      • Security/Access Controls
      • Audits
    • Reporting/KPIs
    • ROI
    • Mitigation Strategies
  • Data Quality - Why Clean Data is Important and What You Can Do About It

    Recorded On: 03/03/2017

    Quality of data is an integral part of any organization, especially to ensure the integrity of the information. Knowing how to effectively manage your data can help create insightful visual reports for your stakeholders, members and donors. This webinar covers a wide range of relevant information from the definition of data quality and learning how to access/manage/secure your data, to the important business processes that can help advance your organization.

    Quality of data is an integral part of any organization, especially to ensure the integrity of the information. Knowing how to effectively manage your data can help create insightful visual reports for your stakeholders, members and donors. This webinar covers a wide range of relevant information from the definition of data quality and learning how to access/manage/secure your data, to the important business processes that can help advance your organization.

    Jason Boley 
    Senior Associate 
    Bentz Whaley Flessner

  • Networks Not Networking: A New Lens on Segmentation

    Recorded On: 02/24/2017

    Traditional models within alumni relations have focused on programs and events as the primary means through which we prove the value of our work. This model served our profession well up until the moment social media platforms disrupted the role alumni relations had always played as the primary convener of like-minded individuals. This webinar will help you to identify the audiences most relevant to your institution and create plans for engaging them.

    Traditional models within alumni relations have focused on programs and events as the primary means through which we prove the value of our work. This model served our profession well up until the moment social media platforms disrupted the role alumni relations had always played as the primary convener of like-minded individuals. This webinar will help you to identify the audiences most relevant to your institution and create plans for engaging them.

  • Making the Most of Signature Events

    Recorded On: 02/10/2017

    In today’s changing philanthropic climate, organizations looking to become more responsive to an increasingly diverse donor base might want to rethink their minority researching. While much is made about the traditional high-wealth donor, millions are left on the table by ignoring realities about today’s financially affluent prospect. Despite their lack of historical wealth, the upward mobile and highly education minority prospect of today fails to fit the norm.

    In today’s changing philanthropic climate, organizations looking to become more responsive to an increasingly diverse donor base might want to rethink their minority researching. While much is made about the traditional high-wealth donor, millions are left on the table by ignoring realities about today’s financially affluent prospect. Despite their lack of historical wealth, the upward mobile and highly education minority prospect of today fails to fit the norm.

    Patrick Auerbach  
    Associate Senior Vice President for Alumni Relations  
    University of Southern California

  • Washington Update

    Recorded On: 02/08/2017

    It's been a busy first few weeks for the new Administration and Congress. Get an update on the status of tax reform and other legislative issues affecting educational advancement. The latest developments on proposals related charitable deduction and endowments are covered.

    It's been a busy first few weeks for the new Administration and Congress. Get an update  on the status of tax reform and other legislative issues affecting educational advancement. The latest developments on proposals related charitable deduction and endowments are covered.